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Innovative Approaches Bringing Urban Farming To Cities Across The Globe

Across the globe, innovators are working to make fresh, locally grown food more accessible to city dwellers via urban farming. In Paris, where consumers pay a premium for fresh everything, the concept of urban farming might lead locals to turn up their nose. Agricool, a French startup, is hoping to dot the country’s landscape with shipping containers that are retrofitted to grow plump, juicy strawberries. What separates this startup from others in the urban farming space is the care it takes in developing custom LED grow lights and precise temperature control. With a new round of startup capital, Agrciool is moving from early stage to production mode. The short-term plan for Agricool, explains co-founder Guillaume Fourdinier, is to have five custom containers in the Paris area selling strawberries, “Our mission is global and we have to go where fruit and vegetable prices are “an anomaly”. In [places such as] New York, in the Emirates, and in Asia, you cannot find strawberries of good quality at reasonable prices,” Fourdinier told French magazine Les Echos. Once the Paris rollout is successful, the company plans to outsource manufacturing of its container gardens and sell the units globally. (ed note: turn on captions...

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